Breast cancer meme???

I have to get something off my chest... This week I got overloaded with requests to put a tiny heart ♥ on my Facebook wall. I am instructed to only send it to my female friends. The purpose: breast cancer awareness. We've seen earlier editions with posting the colour of your bra and other nonsense. I don't participate. Why not, you ask? Welll...

• First and foremost: breast cancer doesn't only affect women. Men can get it too! Read about it here. So why exclude men?


• Men have friends and relatives with breast cancer too, so if you want to raise awareness I ask you again: why exclude men?


• Awareness? Really? I can't see how that works. Everyone already knows it exists and that it's horrible. How can an annoying 'game' like this help? It doesn't give information, it doesn't educate people about breast cancer. 


• Have you ever thought how people with breast cancer look at it? I know people who have or had breast cancer (and knew some who died of it...) and most of them are against it, for different reasons. A survivor wrote this great post about it on her blog.

So... if you really want to help... Check yourself regularly. Donate to (or volunteer in) a cancer organisation. Raise money for cancer research. Support family and friends that are affected. Raise awareness by giving good information, share articles with substance. Or write one yourself like this woman did.
Thank you.